It’s officially Q4, which means the new year (and a fresh start) is around the corner

 

Refine your revenue streams:

Get your house in order. If you’re not organized, you won’t know when something goes awry. And just because you have sales coming in and money in the bank doesn’t mean you’re profitable.  

What are your margins and can you bump them up?

  • What are your new year sales goals?

  • What are your current proactive sales efforts and how can you improve them?

  • What is your low hanging fruit and how can you target that in the new year? E.g., people who shopped online but abandoned their cart. Can you retarget them with a special?

Are you ready to increase your bottom line with the same amount of effort? We’ve got details on how to massively increase profit margins with simple product adjustments. 

Hone your Process

Volume is the enemy of a stable business. Volume can mask business problems and lead to devastating realizations, oftentimes when it’s too late. Learn how to operate lean and mean before you hit your stride. If you haven’t already, get efficiencies and processes in place and create SOPs so anyone can jump in and pick things up. 

  • What are your biggest business pain points?

  • Are you tracking waste? How can you reduce this?

  • Where are the bottlenecks, and how can you revise the process to alleviate these?

  • Are you leveraging technology to make your process more seamless and reliable?

Ready to get more efficient? See how we leverage free Saas tools to power our business.


Evaluate your marketing metrics.

The marketing landscape can change drastically from year to year. Between new trends, new competitors and new products, it’s important to keep your marketing approach fresh.

  • Which tactics got the most traction?

  • Which messages spurred the most conversions? 

  • Do you thoroughly know your audiences and what they want?

  • Have you updated your website lately? Do you need to add fresh content, new messaging or refine your messaging?

Do you have a new product line you’d like to launch next year? Check out our blog post on how to brand a new product line!